.2Performant, a Romanian technology and affiliate advertising and marketing options company, revealed on Monday, September 9, at the Bucharest Stock Market, that it plans to obtain the Profitshare affiliate networks in Romania and also Bulgaria coming from Conversion Marketing. All at once, Dante International, the manager of eMAG, will end up being a shareholder in 2Performant.On September 6, 2Performant's Board of Supervisors ended a preparatory contract to acquire the Profitshare.ro and also Profitshare.bg partner systems owned by Conversion Marketing S.R.L. as well as Conversion Marketing EOOD. The arrangement lays out the guidelines of the purchase and also is certainly not officially binding, corresponding to the firm push presented through Economedia.The procedure involves the transactions of the Profitshare business lines coming from Transformation Marketing S.R.L. and Sale Advertising And Marketing EOOD (as homeowners) to 2Performant (as the purchaser). Dante International S.A. (large number investor of Conversion Advertising S.R.L.) are going to belong to your business transactions deal as a surety." The moment the Profitshare transaction is completed, our team are going to increase our existing capacity and also transform our customer portfolio in both Romania and also Bulgaria. Our experts still have a few significant actions to accomplish, yet I am self-assured that the teams associated with the deal on both sides will certainly deal with to accomplish all of them properly. We will reveal our post-acquisition programs after completing the investment according to the final deal," stated Dorin Boerescu, CEO as well as Founder of 2Performant Network.The transaction cost is RON 4.3 million, and also will definitely be actually spent 55% in cash and also forty five% in 2Performant portions via a capital increase.." 2Performant is a young and also powerful business along with worths that sound along with our team. Our experts expect that, after the deal is actually wrapped up, the Profitshare company incorporated along with 2Performant is going to deliver higher market value to its own customers," pointed out Tudor Manea, General Manager of Dante International SA.2Performant also keeps in mind that several steps remain to accomplish as well as wrap up the transaction, such as the effective finalization of the due persistance evaluation by 2Performant.Profitshare was launched in 2012 and currently possesses a collection of 250 partner programs (including the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Photograph source: the company).